OnCrawl | Enterprise SEO & Technical SEO Platform
In the hyper-competitive digital landscape, visibility is currency. For large, complex websites, achieving and maintaining top search engine rankings is not just a marketing goal—it’s a critical business objective. This is where the discipline of Technical SEO becomes paramount. Managing millions of pages, understanding search engine crawler behavior, and identifying critical errors before they impact revenue requires a specialized, powerful toolset. OnCrawl emerges as a leader in this space, offering a comprehensive Enterprise SEO platform designed to demystify the technical complexities of your website. It’s more than just a tool; it’s a data-driven solution that combines a powerful SEO Crawler, an insightful Log Analyzer, and business intelligence to provide actionable insights that drive organic growth. This article will delve into the core features, pricing, and unique benefits of OnCrawl, demonstrating why it is the go-to platform for data-driven SEO professionals and enterprise-level businesses looking to conduct a thorough SEO Audit and unlock their full online potential.
Unpacking the Core Features of the OnCrawl Platform

OnCrawl’s power lies in its integrated, multi-faceted approach to data analysis. It moves beyond simple website scans to provide a holistic view of your site’s health and performance by unifying different data sources.
A Best-in-Class SEO Crawler
At the heart of the platform is the OnCrawl SEO Crawler. Unlike basic crawlers, it is built for scale and complexity. It can efficiently crawl hundreds of millions of URLs, fully rendering JavaScript to analyze modern, dynamic websites just as a search engine would. This capability is crucial for sites built on frameworks like React, Angular, or Vue.js, where content is often loaded client-side. The crawler provides granular control, allowing users to configure crawl speed, user-agent, and specific parameters to mimic various bots or user devices. The output is a treasure trove of data covering everything from status codes, indexability directives (like noindex and canonicals), internal linking structures, page depth, content quality, and structured data implementation. This detailed analysis forms the bedrock of any successful Technical SEO strategy, enabling you to pinpoint and rectify issues that hinder search engine performance, from broken links and redirect chains to duplicate content and orphan pages.
Gaining Actionable Insights with an Integrated Log Analyzer
While a crawler shows you what your website looks like, a Log Analyzer tells you how search engines actually see and interact with it. OnCrawl’s integrated Log Analyzer is a game-changer for Enterprise SEO. By processing your server log files, it reveals the real-time behavior of Googlebot and other crawlers. You can see which pages are crawled most frequently, how much crawl budget is being spent on unimportant sections of your site (like faceted navigation or old subdomains), and which pages are being ignored entirely. This insight is invaluable. For instance, if you discover Googlebot is wasting its crawl budget on low-value pages, you can adjust your robots.txt file or internal linking to guide it toward your most important content. Correlating log data with crawl data allows you to identify “active orphan” pages—pages with no internal links that are still being crawled by Google—and uncover critical discrepancies between your intended site structure and Google’s actual crawl patterns.
OnCrawl Pricing: Flexible Plans for Every Scale

Investing in an Enterprise SEO platform is a significant decision, and transparent, flexible pricing is key. OnCrawl understands that a one-size-fits-all approach doesn’t work for businesses with diverse needs, from growing agencies to Fortune 500 companies. Instead of offering rigid, tiered plans, OnCrawl provides custom pricing tailored to your specific requirements. This bespoke model ensures you only pay for what you need, whether it’s a certain number of crawlable URLs per month, access to the Log Analyzer, or advanced API integrations.
The pricing structure is primarily based on consumption, focusing on factors like:
- Crawl Volume: The number of URLs you need to analyze each month.
- Project Scope: The number of websites or projects you manage.
- Feature Access: Whether you require the full suite, including the SEO Crawler, Log Analyzer, and data connectors.
- API Usage: The level of API access needed for custom integrations and reporting.
To get a precise quote, prospective users are encouraged to connect with the OnCrawl sales team for a personalized consultation. This approach allows them to understand your unique challenges and configure a package that delivers maximum ROI. This consultative process is a hallmark of enterprise-grade software, ensuring the solution is perfectly aligned with your business goals and technical infrastructure from day one.
OnCrawl vs. The Competition: A Clear Advantage in Technical SEO

When evaluating tools for a comprehensive SEO Audit, it’s helpful to see how they stack up. OnCrawl carves out a unique position in the market by blending data sources in a way few competitors can match.
| Feature | OnCrawl | Screaming Frog | DeepCrawl (Lumar) |
|---|---|---|---|
| Deployment | Cloud-based (SaaS) | Desktop Application | Cloud-based (SaaS) |
| Integrated Log Analyzer | ✅ Yes, fully integrated | ❌ No (Requires separate tools) | ✅ Yes (Often as an add-on) |
| Data Blending | ✅ Yes (Crawl, Logs, GSC, Analytics) | ❌ No (Limited to API connections) | ✅ Yes |
| Scalability | Built for 100M+ URLs | Limited by local machine resources | Built for large-scale crawls |
| Primary Focus | Enterprise Technical SEO & Data Science | On-demand SEO Audit | Technical SEO & Website Health |
As the table illustrates, while a tool like Screaming Frog is an excellent desktop SEO Crawler for on-demand audits, it lacks the scalability and integrated log analysis required for true Enterprise SEO. OnCrawl’s core strength lies in its ability to unify disparate datasets within a single platform. By combining crawl data (what your site structure should be) with log data (what Google actually crawls) and Google Search Console data (how your site performs), you can conduct a far more sophisticated SEO Audit. This allows you to answer complex questions like, “Which of my high-value, indexable pages are not receiving enough crawl budget?” or “Are my canonical tags being respected by Google?” This holistic data approach provides a competitive edge, transforming SEO from a reactive checklist into a proactive, data-driven strategy.
Getting Started: Your First OnCrawl SEO Audit

Embarking on your first SEO Audit with OnCrawl is an intuitive process designed to get you to actionable insights quickly. The platform guides you through setting up your first project and configuring a crawl to match your specific goals.
A typical workflow looks like this:
- Create a New Project: Simply enter the name of your project and the starting URL for the website you want to analyze.
- Configure Your Crawl: This is where the power of the SEO Crawler shines. You can set the crawl limits, choose the user-agent (e.g., Googlebot Smartphone), enable JavaScript rendering, and even add custom scraping rules to extract specific data from your pages (like author names or product SKUs).
- Connect Data Sources (Optional but Recommended): For the most powerful analysis, connect your Google Analytics and Google Search Console accounts. If you have them, configure the platform to receive your server log files for the Log Analyzer.
- Launch the Crawl: Once configured, launch the crawl. OnCrawl’s dashboard will provide real-time progress updates.
- Analyze the Results: After the crawl is complete, dive into the comprehensive dashboards. OnCrawl neatly categorizes findings into areas like Indexability, Content, Performance, and Internal Linking, making it easy to identify priorities.
For advanced users, the OnCrawl API allows for powerful automation and integration. For example, you could programmatically pull crawl data into your internal business intelligence dashboards. Here’s a simple example of an API call using cURL to fetch crawl information:
# Example API call to get the status of a specific crawl
curl -X GET "https://api.oncrawl.com/v2/crawls/{crawl_id}" \
-H "Authorization: Bearer YOUR_API_TOKEN" \
-H "Content-Type: application/json"
This level of accessibility makes OnCrawl a flexible component in any enterprise marketing technology stack.
Conclusion: Your Partner for Enterprise SEO Success

OnCrawl is more than just an SEO Crawler or a Log Analyzer; it is a comprehensive data platform engineered for the complexities of Enterprise SEO. By providing a unified view of your website’s technical health, search engine behavior, and user engagement, it empowers you to move beyond basic audits and implement strategies that deliver measurable results. Its scalability, data-blending capabilities, and focus on actionable insights make it an indispensable asset for any organization serious about dominating the search landscape. If you are ready to take control of your Technical SEO and unlock your website’s true potential, OnCrawl is the partner you need.